Deema is an exclusive luxury design house based in Muscat, Oman, specialising in the creation of bespoke luxury fine jewellery, chinaware, and exquisite artefacts. The business needed help to branch out globally and asked for my help.
Together with my team we created a clear brand strategy, brand guidelines and a brand new website. We are now in the process of working with the Oman Chamber of Commerce and activating various on and offline marketing activities with some great initial interest.
Want to find out more about my tried & tested luxury brand strategies? Let's talk.
Aston Martin had exhausted current UK leads and were looking for new prospects to show round the factory and test drive the new models.
We approached 4 private banks and invited 6 qualified HNW clients from each, with a keen interest in supercars and put together a driving day and factory tour at Aston's HQ in Gaydon.
Aston Martin said the event ‘exceeded all expectations' and a car was sold within two weeks of the event.
Interested in pay-per-lead HNW consumer events? Get in touch.
Adare Manor is a 5-star hotel in Ireland. They were attracting mainly Irish and American clients but very few from the UK. They enlisted my help to bolster British visitors and increase the number of International Golf Club Memberships sold.
We put together a B2B event for 25 luxury brand leaders at The Manor with a view to creating ambassadors for the brand. Return on investment outweighed the considerable outlay cost of rooms, food & drink, and staff by over three times.
Find out about the power of luxury partnership marketing. Contact me.
The British House is a brand new store in the centre of Beijing, designed as a typical British home and selling products and experiences from the Best of British.
They commissioned me and my team to create a brand strategy, corporate identity and a luxury British style website which would ultimately be translated into Mandarin and developed in China.
Need tried-and-tested luxury brand strategies? Get in touch.
I held a shooting day for 30 luxury brand directors at The Holland & Holland Shooting School in Northwood.
Attendees came from a variety of brands - such as: Quintessentially, Land Rover, and Barclays Wealth. The objective was to create a better connection between non-competitive luxury brands and foster an environment of joint collaboration. A great day was had by all and many of these brands are now working together.
Interested in running a B2B luxury networking event? Let's chat.
Lynton is a true British luxury brand, hand-making the world's finest bone china in Derby for generations. Their products were clearly exceptional quality but this was not reflected in their marketing.
I worked with them to enhance their brand image with high quality product photography which captured the true craftsmanship of their pieces. This led onto a new website, promotional materials and packaging design, allowing them to put their competitors (who had inferior products but better marketing materials) to shame.
Need high-end photography, film, or a luxury website designed? Contact me.
Zagaliani were keen to generate more awareness at their Sloane Street store by holding a private event for UHNW female clients and celebrities.
Together with my team of associates, we invited 30 high net worth ladies and 10 celebrities to the event. The celebs were gifted a bag and 'papped' outside the store. The result? High level PR exposure and a number of private sales.
Keen to run a luxury event that delivers meaningful results? Please get in touch.
Edelweiss, a brand owned by 1066 Pianos - a 40 year old Cambridge-based piano company, had not been used to it's full potential in a marketing sense.
We created new branding, a fully responsive website, a wide range of print materials and a full marketing strategy for the brand with a focus on superyachts and hotels. The business grew significantly in 2015, and continues to grow as a direct result of this work.
Want to take your luxury business to the next level? Call or email me.
Brands Consulting are a well established recruitment business specialising in the luxury industry. My brief was simple: to create a stunning, functional website that could be updated by all staff, together with a brand new corporate image.
Looking for a simple but stunning content managed luxury website? Get in touch.
Remy Martin were looking to create a Father’s Day gift pack so I partnered them with Thomas Lyte, a British leather goods manufacturer. The packs were sold in Thomas Lyte stores and on the Remy Martin website, generating many additional sales for both brands.
Interested in luxury brand partnership and affinity marketing? Let's talk.
Posh Trading had a unique luxury tableware product that was being sold exclusively in Harrods. They were keen to branch out internationally and enlisted my help. I started by putting together a comprehensive brand, marketing and communications strategy.
This informed the design of the brochure, website, promotional materials and PR campaign which has seen the business grown from strength to strength.
Looking for a simple but effective luxury eCommerce website? Contact me.
The Asian Awards is the world's leading asian awards ceremony honouring only the very highest levels of achievement from within the worldwide Asian community.
I have been involved in The Asian Awards since it's inception in 2011, in a variety of guises, from creating marketing materials for the event, to managing VIP guests and finding sponsors.
Need promotional / marketing materials for a luxury event? Get in touch.